What Is an Accredited Wealth Management Advisor (AWMA)? (2024)

What Is an Accredited Wealth Management Advisor (AWMA)? (1)

An Accredited Wealth Management Advisor (AWMA) is a financial advisor who has completed the educational requirements for the AWMA designation and specializes in providing financial guidance to high-net-worth clients. Top financial firms across the country recognize the AWMA designation, and designees are considered the foremost experts in wealth management.

This article will define the Accredited Wealth Management Advisor (AWMA) designation, why you should hire them, and what it takes to earn and maintain the AWMA designation.

What Is an Accredited Wealth Management Advisor (AWMA) Designation?

The AWMA Professional Designation Program was created in 2005 by the College for Financial Planning (CFFP) for professionals with a finance and advice-based background. The program teaches advanced wealth management techniques for experienced advisors to manage the unique needs of high-net-worth clients.

Key topics covered in this program for the management of high-net-worth clients include:

  • Behavioral finance
  • Exit/Succession planning
  • Considerations for small business owners
  • Fiduciary and regulatory issues
  • Advanced investment planning, including risk vs. return optimization
  • Tax planning for high-net-worth individuals
  • Estate planning
  • Executive benefits planning

Typically, advisors who join the AWMA program have considerable experience in financial planning, financial products, or banking and want to pursue a career specializing in high net worth management.

Completing the AWMA certification also counts as completing one course toward earning the College for Financial Planning’s CFP designation or Master’s degree in Personal Financial Planning. Many advisors take advantage of this to pursue multiple advanced accreditations simultaneously.

For advisors who already have their CFP designation or another professional designation from CFFP, completing AWMA requirements counts as continuing education credit towards fulfilling renewal requirements for each.

Featured Accredited Wealth Management Advisors on Wealthtender

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Dana Lyon, MBA, AWMA™, CRPC™Capital Wise Advisory Wisely designing retirement plans Wesley Chapel, FL Nationwide 0 Certified Advisor Reviews™
Zack Marcotte, AIF®, AWMA®, CFP®, CRPC®, MPAS®, RMA®Berkshire Money Management Your Full-Service Retirement Readiness Partners Dalton, MA Nationwide 0 Certified Advisor Reviews™
Eric Negron, CEPA®Forefront Executive • Business Advisor • Exit Planner • Advisor Mentor Austin, TX Nationwide 0 Certified Advisor Reviews™
Zack Swad, CFP®, CWS®, BFA™, AWMA®, AAMS®, RLP®Swad Wealth Management Retirement Planning for People Age 50+ Santa Rosa, CA Nationwide 0 Certified Advisor Reviews™

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Should You Hire a Professional with an AWMA Designation?

The AWMA designation is considered to be the hallmark of prudent wealth management advice. As a high-net-worth individual, you can trust that AWMA members have the experience, education, and skills to guide your financial future. Since they must renew their designation every two years by completing continuing education requirements, you can rest assured that your advisor has the most up-to-date market knowledge and tactics required to handle your finances.

Apart from core financial advice, AWMA designees are trained in behavioral finance to effectively manage emotions and relationships related to complex financial scenarios.

To register as an AWMA, applicants must disclose any criminal, civil, or other inquiry, investigation, or proceedings related to their professional conduct. CFFP thoroughly reviews each application before individuals receive the accreditation.

Overall, you can lean on your Accredited Wealth Management Advisor for the following services:

  • Estate planning
  • Investments
  • Retirement planning
  • Trust management
  • Insurance planning
  • Tax strategies
  • Accounting
  • Inheritance and multi-generational business planning
  • Any other financial advice

You may expect wealth managers and financial planners to be synonymous. They are similar but with some key differences. Accredited wealth managers typically provide comprehensive financial services for clients with assets of $5M or more. This includes any steps required to grow, safeguard and distribute your money. Financial planners usually don’t specialize in high net worth advice and work with all income brackets.

What Does It Take to Earn and Maintain the AWMA Designation?

Earning the AWMA designation requires completing an educational program, followed by successful clearance of an exam.

1. Education: The AWMA program offered by CFFP is split into eight modules. The course currently costs $1,350. Students must clear all eight modules plus the examination within 120 days from registration.

The modules cover all aspects of high net worth management, including

  • Getting to Know Your High Net Worth Client
  • Investment Risk, Return, and Performance
  • Advanced Investment Products and Strategies
  • Considerations for Business Owners
  • Income Tax Strategies for High Net Worth Clients
  • Executive Benefits Planning for High Net Worth Clients
  • Estate Planning for High Net Worth Clients
  • Fiduciary and Regulatory Issues for Financial Services Professionals

The modules are online and self-paced. Students can start and finish modules at their own pace. Each module includes reading assignments, recorded video lectures, and quizzes.

Quizzes contain 30 questions to test comprehension of each module, with detailed explanations for incorrect answers. Printed textbooks are not required, but one can be obtained for an additional $150.

2. Practice Exam: There is a practice exam to prepare students for the final exam. It can be attempted twice and is designed to replicate the final exam’s time limit, difficulty, and material.

3. Final Exam: The final exam contains 80 questions, and students must score at least 70% to attain the AWMA designation successfully. There is a 2-hour time limit, and students can attempt it twice to improve their grades if they wish.

4. Code of Ethics: AWMA graduates must agree to abide by a code of ethics to obtain their designation.Students must not start using the designation marks right away. Upon completing the exam, it is necessary to apply and wait for authorization to use the AWMA markings on business cards, advertisem*nts, websites, etc. AWMA designation holders must renew their credentials every two years by completing 16 hours of continuing education credits and paying a $95 renewal fee.

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    What Is an Accredited Wealth Management Advisor (AWMA)? (2024)

    FAQs

    What Is an Accredited Wealth Management Advisor (AWMA)? ›

    An Accredited Wealth Management Advisor is a wealth manager specializing in high-net worth clients. It's a designation bestowed upon experienced advisors working with high-net-worth clients. Also, it's or for advisors with broad financial knowledge who wish to specialize in high-net-worth clients.

    What is an accredited wealth management advisor? ›

    The AWMA® designation program is designed for experienced advisors who currently work with or wish to work with high net worth clients. Experienced advisors who desire financial planning credentials to advance their career. Producers who are transitioning from product sales into offering a broader range of services.

    What is the difference between AWMA and CFP? ›

    The CFP qualification covers broader financial planning areas (e.g., taxation, estate planning, and insurance) while the AWMA qualification concentrates on wealth management.

    How to get AWMa certification? ›

    Requirements to earn your AWMA® designation
    1. Complete an eight-module education program provided by CFFP. There are no prerequisites for this program, and you have 120 days to complete it (including testing and passing the Final Exam). ...
    2. Take and pass the AWMA® exam. ...
    3. Agree to abide by a code of ethics.
    May 24, 2022

    What do wealth management advisors do? ›

    Wealth management advisors are professionals who offer personalized financial advice and services to individuals with significant assets. These professionals assist clients with various aspects of their financial lives, including investment management, retirement planning, tax strategies, and estate planning.

    How long does it take to get the AWMa designation? ›

    within 120 days

    How long does it take to get the AWMa? ›

    How long do you need to study for the AWMA? The time required to study for the AWMA exam varies. However, once registered for the AWMA program, candidates must complete the program's eight modules and take the final exam within 120 days.

    Is wealth management the same as financial advisor? ›

    As we have established, the main difference between a private wealth manager and a financial advisor comes down to the type of clientele they work with. If you have a high net worth, you're more likely to go with a wealth manager. Otherwise, you'll probably employ a financial advisor.

    Is there a difference between wealth management and financial advisor? ›

    Wealth managers are just a subset of financial advisors. The thing that sets them apart from other advisors is their clientele. Wealth managers primarily serve high-net-worth and ultra-high-net-worth individuals. And as the title implies, they usually manage large amounts of wealth for these clients.

    What is higher than a CFP? ›

    Common certifications for financial planners and investment advisors include the CFP (certified financial planner), CFA (chartered financial analyst), and ChFC (chartered financial consultant). Other designations include the CPA (certified public accountant) and the CLU (chartered life underwriter).

    Does AWMa count towards CFP? ›

    Completing the AWMA certification also counts as completing one course toward earning the College for Financial Planning's CFP designation or Master's degree in Personal Financial Planning. Many advisors take advantage of this to pursue multiple advanced accreditations simultaneously.

    Is the AWMa exam proctored? ›

    They must test at least once every six months until they successfully complete the program. In order to receive the designation, candidates have to pass a proctored and timed end-of-course examination with a 70% score or higher.

    What is a retirement income certified professional? ›

    As an RICP®, you'll stand out as a retirement planning professional with a growing pool of aging clients needing guidance on wealth transfer, retirement income products and strategies, life insurance, long-term care, and more.

    Is a wealth advisor worth it? ›

    A financial advisor is worth paying for if they provide help you need, whether because you don't have the time or financial acumen or you simply don't want to deal with your finances. An advisor may be especially valuable if you have complicated finances that would benefit from professional help.

    What are the top 5 wealth management companies? ›

    The top 5 are: 545 Group, Jones Zafari Group, The Polk Wealth Management Group, Hollenbaugh Rukeyser Safro Williams, The Erdmann Group.

    How much do top wealth management advisors make? ›

    While ZipRecruiter is seeing salaries as high as $146,556 and as low as $46,385, the majority of Wealth Management Advisor salaries currently range between $82,400 (25th percentile) to $121,900 (75th percentile) with top earners (90th percentile) making $138,166 annually in California.

    What's the difference between a wealth management advisor and a financial advisor? ›

    Some financial advisors are willing to work with just about anyone wanting financial advice or help with their money management. A wealth manager generally only works with high-net-worth individuals. Another important distinction is that wealth managers may not be regulated by an entity.

    Do you need a CFA for wealth management? ›

    Working with a CFA is common for people who want help with investing and asset allocation. A CFP, comparatively, focuses on financial planning. Common occupations for CFPs include financial planner, wealth manager and financial advisor.

    What is the difference between a wealth advisor and an investment advisor? ›

    The first point of differentiation is that investment advisors sell specific products while wealth managers promote financial solutions. An investment advisor may offer a variety of products, but each product is principally investment-oriented.

    What is Crpc certification? ›

    The chartered retirement planning counselor (CRPC) designation distinguishes financial advisors and other retirement professionals as experts in helping clients prepare for retirement.

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