Business spending can be beautifully easy | Spendesk (2024)

Chief Financial Officers (CFOs) and Chief Executive Officers (CEOs) enjoy a complementary relationship.

The CEO drives the overall strategy, but makes financial decisions based on the CFO’s input, for example where to invest company resources to get the best for customers, shareholders, and other stakeholders. Being in charge of all things finance, CFOs have access to exceptional amounts of data and financial information that can support the development and delivery of the company’s strategy.

These senior leadership roles work hand-in-hand, and often overlap, but how exactly do they differ? And when it comes to career evolution, do CFOs make good CEOs?

Business spending can be beautifully easy | Spendesk (1)

CFO vs CEO: similarities and differences

A CEO is the overall leader of a company. Not just in title, but also in responsibility. The CEO is in charge of managing the company; they set the company’s culture, and develop and drive the organization's strategy, guided by the advice and expertise from the rest of the executive leadership team.

The CFO is also a leader in the company, albeit with a more precise focus. Usually the highest-ranking member and leader of the finance team, the CFO is the expert in all things money, financial planning, and financial strategy.

Let’s see what similarities these roles share:

Similarities

While they share similarities, there are also significant differences between the role of a CEO and CFO.

Differences

  • The CEO is the highest-ranking role in the organization. CEOs and CFOs are not equal in the organizational hierarchy, despite both having ‘Chief’ in their titles. Generally, the CEO reports to the board of directors, whereas the CFO reports to the CEO.

  • The CEO should be finance-savvy but does not need a finance background. For a CFO, a finance background (education and experience) is non-negotiable.

  • The CEO is a big picture thinker, working on the long-term company strategy. The CFO has a much narrower scope and focuses on the company’s finances.

CEO and CFO: a complementary relationship

While there are similarities between the CFO and CEO roles, they each attract different profiles.

CFOs and CEOs work best together when they have a complementary set of skills. CFOs normally excel at being able to understand items in granular detail, and are metrics-driven.

On the other hand, CEOs have a strong ultimate vision of where the company needs to go in the medium- to long-term. CEO types don’t need the detail; they want to understand what the topic is, how this will impact the organization's strategy, and what actions are available for them to make a decision on the overall direction.

This is not to say that CFOs’ skills inhibit them from becoming CEOs, just that they will need to expand their focus and abilities if they eventually want to become a CEO (more on that below).

Path to CEO vs. path to CFO

As stated, the CEO and CFO share similar traits. But you don’t necessarily take the same path to reach these positions. Education, certifications, and work experience will set CEO and CFO candidates on different trajectories.

CEO

There’s no single path to becoming a CEO. In fact, besides having a Bachelor’s degree and extensive experience in common, very few CEOs have the same exact career track.

Education

A Bachelor’s degree is required for CEO positions; this may change in the future, but today a university degree is still a basic requirement. The exception is usually for company founders who become CEOs. Think Bill Gates or Mark Zuckerberg, neither of whom graduated from university. However, those are extremely rare cases!

Candidates are better off going to university if they hope to climb the corporate ladder to Chief Executive Officer. But what to study?

Many current CEOs studied business (including accounting or economics) or even engineering. But there’s no one preferred course of study; business degrees are probably the most helpful because they’re so broad, although there are many CEOs out there who studied other disciplines.

Finance, communications, and computer science are other helpful areas of study, depending on the industry candidates are interested in. Healthcare management is a good major to choose if you want to work in healthcare, for example. Choose the degree that suits you best, and then perhaps choose an advanced degree that’s more strategic.

As with any C-suite role, a Master’s degree or advanced degree is not strictly necessary, but it will help set you up for success. MBAs are the most popular option, because the curriculum covers the ins and outs of business: finance, marketing, strategy, entrepreneurship, leadership, and more.

Work experience

After education, there is no defined path to becoming a CEO. The most important determining factor? Experience, and lots of it!

The overall consensus is that experience in a wide range of departments is the most useful for would-be CEOs. Operational experience is key; the CEO should know how a company operates from the ground up. Technical experience is valuable as well, especially for candidates in the tech field.

And because the CEO is a leader, they must also fine-tune their networking skills. Getting to know a broad range of employees from all different backgrounds and departments is crucial. If they only create relationships in one single department, their job will be that much harder once they reach the top. This is why it’s important to get experience in several different departments.

Some CEOs choose to spend a few years in consulting, which is valuable for gaining client-facing experience. Management experience is also necessary, as is getting comfortable with public speaking.

There are surely examples of current CEOs who did not get the work experience described above, because there’s no single path to becoming a CEO. However, to be on the safe side, aspiring CEOs should get operational and management experience across departments within the company, hone their public speaking abilities, and get experience interacting with clients and other stakeholders.

CFO

The path to CFO is more straightforward. If you want to learn more about the CFO role in depth, you can read about CFO skills and qualifications here.

Education

CFOs do not have much leeway when it comes to field of study choice. The vast majority of current CFOs studied finance-related subjects.

Aspiring CFOs typically need the following education:

  • A Bachelor’s degree in finance, accounting, business, economics, or another finance-related field

  • An advanced degree, such as an MBA or a Master’s degree in finance

  • Certifications and professional qualifications, like CPA or CFA

(This CPA certification guide shows you need 150 credit hours of higher education to get a CPA license, which is the equivalent of a Master’s degree.)

Because the CFO role has expanded to now include business strategy and other responsibilities that are not strictly related to accounting, many CFOs opt to get an MBA. This helps broaden their areas of expertise and prepare them for the CFO role.

The CFO’s scope is broad and ranges from the internal (balancing budgets) to the external (raising capital, managing M&A) and everything in between. They must have lengthy experience in and a deep understanding of all areas of finance.

CFO to CEO: a natural career evolution?

When hiring a new CEO, the board of directors has crucial decisions to make. An internal or external candidate? Someone from a client-focused role, or with Ops, Finance, or Marketing expertise? Or something else entirely? Is it worthwhile to take a risk, or better to go the tried-and-true route? These decisions will be driven by multiple factors, such as business performance, delivery of its strategy, the external environment, and the skills of the current CEO.

Recently, companies have been increasingly tapping CFOs to fill vacant CEO positions. In fact, the CFO-to-CEO evolution hit an all-time high in 2022!

This could be due to economic factors, which influence the CFO-to-CEO pipeline. When hard times hit, the board will want to be sure that the new CEO has great finance skills and can steer the company through a challenging business environment to safety.

Because the CFO and CEO share many similarities, the CFO could be a natural successor to the CEO. However, there are some pitfalls to watch out for.

Do CFOs make good CEOs?

There is no reason why a CFO would not make an excellent CEO. In fact, the CFO-to-CEO transition could be a huge success, if certain factors are taken into consideration.

First, CFOs need to ensure that they get organizational experience outside of finance. Their scope will simply be too narrow if they don’t broaden their horizons, especially into operations.

Second, CFOs must adapt their focus and priorities, from day-to-day finance management to a long-term, forward-thinking vision. CFOs are notoriously risk-averse, but they must be able to adapt their risk mindset to grasp potential opportunities as a CEO.

Third, CFOs-turned-CEOs will need to relinquish control in some areas. No longer the head of the finance function, they will have to instead focus on multiple internal and external matters. This is too much for one person to effectively manage, and the rest of the C-suite are critical to supporting the CEO through leading their respective departments.

A good solution could be taking on a dual CFO/COO role to compensate for this lack of experience, and learn the operational ropes before transitioning to CEO. This ensures that the CFO gets valuable experience outside of the finance department, and the switch from CFO to CEO isn’t too abrupt.

Final thoughts

The CFO can be a good fit for the CEO role if they have transversal experience within the organization, and they don’t jump straight from CFO to CEO without first closing the skill gap. Luckily, modern CFOs already have ample leadership experience due to the evolving nature of the CFO role.

The CFO and CEO roles share enough similarities that the transition won’t be too challenging if the CFO takes time to gain experience beforehand.

Business spending can be beautifully easy | Spendesk (2)

Business spending can be beautifully easy | Spendesk (2024)

FAQs

What is spending in business? ›

Three types of spending

The first is costs, direct costs, what you spend on what you sell. Those are the costs you have already estimated in your sales forecast. The second is your expenses. They are mostly operating expenses, like rent, utilities, advertising, and payroll.

What is the biggest expense for a business? ›

Payroll. For many businesses, payroll is the biggest expense by far. It's not only that each individual represents tens or hundreds of thousands of dollars (or pounds or euros), it's that each also usually comes with specific taxes, healthcare costs, and other added extras.

Why is budgeting important for business? ›

Budgeting for your business allows you to set clear goals, control spending, and save for future needs. It aligns money use with business aims, ensuring a company can grow steadily and respond to market changes. Simply put, budgeting is about maximizing every dollar for business success and stability.

How to make a budget that actually works for you? ›

Try the 50/30/20 rule as a simple budgeting framework. Allow up to 50% of your income for needs, including debt minimums. Leave 30% of your income for wants. Commit 20% of your income to savings and debt repayment beyond minimums.

What are the 4 types of spending? ›

The four types of consumer spending habits
  • Abundant spending.
  • Neutral spending.
  • Scarcity spending.
  • Avoidance spending.
Mar 21, 2024

What is the simple meaning of spending? ›

, spent, spend·ing. to pay out, disburse, or expend; dispose of (money, wealth, resources, etc.): resisting the temptation to spend one's money.

What do businesses spend the most money on? ›

Payroll costs - specifically human labor - are usually the largest expenses for a business. People can easily account for 70% of your company's spending. So what does the average employee cost these days?

What are the big three expenses? ›

The three biggest budget items for the average U.S. household are food, transportation, and housing. Focusing your efforts to reduce spending in these three major budget categories can make the biggest dent in your budget, grow your gap, and free up additional money for you to us to tackle debt or start investing.

What is the main expense of a business? ›

Examples of expenses include rent, utilities, wages, salaries, maintenance, depreciation, insurance, and the cost of goods sold. Expenses are usually recurring payments needed to operate a business.

What is an example of an unexpected expense? ›

Unexpected expenses can include: Household Expenses: Plumbing or Electrical Emergencies. Appliance Repair or Replacement.

How to build a business budget? ›

How to create a business budget
  1. Calculate your revenue. Include all your revenue streams, preferably over at least the last 12 months, to determine your monthly income. ...
  2. Add up your fixed costs. Fixed costs are things like rent, payroll and debt repayment.
  3. Determine variable costs. ...
  4. Subtract your fixed and variable costs.
Jan 16, 2024

What is a master budget? ›

A master budget is the central financial planning document that includes how a company will spend and how much it expects to earn in a fiscal year. A master budget contains budgets of departments within the organization and projections that allow for management to plan for the upcoming year.

What is the #1 rule of budgeting? ›

Oh My Dollar! From the radio vaults, we bring you a short episode about the #1 most important thing in your budget: your values. You can't avoid looking at your budget without considering your values – no one else's budget will work for you.

What is your biggest financial goal? ›

Examples of financial goals include creating an emergency savings account, building a retirement fund, paying off debt and finding a higher-paying job.

How to be good with money? ›

How To Be Good With Money aims to make the nation more financially savvy through Eoin's no nonsense, accessible advice. Throughout the series, Eoin provides viewers with personal finance information to help manage day to day finances and plan for unforeseen events, while looking to build future financial resilience.

What is spend in business terms? ›

Spend data (also known as procurement spend data) is information dealing with a company's expenditures on goods and services purchased from external suppliers. Spend data management is the process of collecting, sorting, and managing that spend data.

What is spending in finance? ›

Spending is whatever an individual uses their income to buy. This includes rent, mortgage, groceries, hobbies, eating out, home furnishings, home repairs, travel, and entertainment. Being able to manage spending is a critical aspect of personal finance.

What is spending and expenses? ›

Expenses refer to the cost of goods or services that are used up in the process of generating revenue. Expenditure refers to the outflow of cash or other assets in order to make a purchase.

What is spending in the economy? ›

Consumer spending is the total money spent on final goods and services by individuals and households for personal use and enjoyment in an economy. Contemporary measures of consumer spending include all private purchases of durable goods, nondurable goods, and services.

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